can you send me your email so I can email you brochure of course and fact sheet?

Question
QUESTION: Looking for creative promotions that a public golf club can offer to attract more business.  Such as fundraisers with schools, business, etc...

ANSWER: Hi Nicki,

Fund raisers for charity or to benefit schools, etc. might get you more play but it might not bring your facility much more money than a normal day.  Since the organizations that stage fund raisers are doing all they can to "raise funds" for their charitable purpose, in general, they will not pay top dollar to use your facilities.

A better source of funds for events are corporate outings where a large corporate organization is having a sale conference or entertaining their customers.  This type of event will net more dollars for the facility.  Call the larger businesses in your area and meet with them to show them how you can host their next event.  Print up some package deals with various levels of events including promotion and signage for the sponsor(s), food and beverage support, entertainment and hospitality gifts.  If you can be a "one stop shopping experience" you will save their people from running all over town trying to figure out how to accomplish all of those things.  All they need to do is say "yes" to you and you handle everything from press releases to the awards banquet.

Another avenue for more business is to become good at handling golf leagues and make it well known the you welcome these leagues at your course.  Most leagues will spend money on food and drinks following golf and it's good return business.

Also, if you are not already doing it, start collecting email addresses from the people that play your course.  Then send email blasts to the list you compile with specials, events, or sales out of the pro shop.

If I knew more about your particular circumstances I might be able to suggest something else but the foregoing ideas should be a good start.

Good luck!

Paul Dolman
PGA Golf Professional

---------- FOLLOW-UP ----------

QUESTION: Thank you for your GREAT ideas...can I get your email adress so I can shoot you over pic and info about our course??

Answer
Nicki,

I'll give you my email address but this response will appear as a public answer and I don't want my email address to be made public.  If you would ask your question and label it "private", I think I can avoid any problems.

Thanks,

Paul