Who are the target market for fishing tackle shops?

* Fishing enthusiasts of all levels

* This group includes casual anglers, weekend warriors, and hardcore fishing fanatics. They love all types of fishing, from freshwater to saltwater, and they are always looking for new and innovative gear.

* Boaters and outdoor enthusiasts

* This group includes anyone who enjoys spending time on the water, including boaters, kayakers, canoeists, and paddleboarders. Many of these individuals also enjoy fishing, and they often purchase tackle and bait from fishing tackle shops.

* Tourists and visitors

* Fishing tackle shops in popular tourist destinations can attract a significant amount of business from visitors who are looking for gear to use on their vacations.

Secondary Target Market

* Schools and educational institutions

* Some fishing tackle shops sell educational materials and equipment to schools and other educational institutions. This market can be particularly lucrative for shops that are located near schools or in areas with a high concentration of educational institutions.

* Corporate customers

* Some fishing tackle shops also sell gear to corporations for use in corporate events, team-building exercises, and other activities. This market can be a great way to generate additional revenue and build relationships with local businesses.