Ice Cooler Reviews - the First Thing to Look for when Buying a New Ice Cooler

You might be asking the same questions and like any, purchasing a cooler is an important investment and you want to know what you抮e buying before you make a commitment.

The first thing you want to do is take a step back from asking about the features, and be clear on the reason you抮e in the market for a new cooler. Here are few reasons other people have looked for a new better design for an ice cooler:

1. Their cheaper brand ice cooler have broke on them ?the hinges broke, the lid broke or the body has cracked or something like that. So they抮e looking at something with more strength and durability rather than buying a cheapie that will need replacing again not to far down the track. They抮e seeing what else is around.

2. Their cheap ice cooler isn抰 keeping ice as long as they抎 like it to, they抳e started going out camping on the weekends or its summer and they抮e going out on the river in the hot sun or whatever, but they want more ice retention.

3. Their friends have invested their life savings in one of the expensive brand ice coolers which looks real nice but it抯 a big investment to come up with the cash to buy one.

4. They抮e getting into a new hobby ?fishing or hunting or whatever and they want to start with good gear and saw that rotomolded ice coolers are the way to go.

So whatever the reason is for you, be clear on what that is because it will affect which design and brand of ice cooler is the right choice for you.

You really do get what you pay for with an ice cooler. And if you抮e on a budget, then perhaps the good old cheapie will be just what you need. Cheap ice coolers are ok, some people are happy to get them cheap now and replace them in a year or so if they break.
They抮e not quite as nice to own and to use, and they can be flimsy when you sit on them. The lid flexes, the hinges and latches break after a certain number of uses so perhaps within a year or so, you抮e looking for a new cooler because your old ones broken.

If you go for a rotomolded ice cooler like a True Blue Cooler or the expensive brands, then what you抮e going to get is a lot stronger, and you抣l see there抯 barely any flex in the lid at all. With these coolers they have really put a lot of thought into the hinge design and these latches. And they抮e really going to last a very long time which will save you money over the long run.

You can get a great warranty on rotomolded coolers too, which is their guarantee about the strength and durability of the rotomolded product.

In the more up market end of the range, True Blue Coolers offer great value for money when compared with the Yeti or the Engel. Compared to the expensive brands True Blue Coolers will come in very affordable because they are a small company that keeps costs down and are able to pass the savings onto the customer.

So remember to take a step back and be clear about what you抮e looking for in regards to strength, performance and affordability of an ice cooler. Once you are clear it is easy to shop around on the internet and pick up great deals on ebay or the internet.